Indian Ambassador Manoj Bihari Verma speaking at the Tourism seminar

MONROVIA, Liberia —Liberia and India have taken concrete steps toward strengthening bilateral cooperation in tourism, culture, and people-to-people exchange following the successful hosting of an India-Liberia Tourism Partnership Seminar in Monrovia, an initiative aimed at unlocking tourism-driven economic opportunities for both countries.

The seminar, organized by the Embassy of India in Monrovia, brought together senior government officials, private-sector leaders, tourism experts, and members of the diplomatic and business communities to explore avenues for collaboration in leisure, cultural, and medical tourism, with a particular focus on India’s Gujarat and Rajasthan states and Liberia’s emerging ecotourism potential.

Speaking at the event, Ambassador Manoj Bihari Verma, India’s Ambassador to Liberia, underscored tourism as a powerful connector between nations and cultures. He highlighted Liberia’s untapped natural and historical attractions, recounting visits to destinations such as Providence Island, Kpatawee Waterfall, Nimba County, Buchanan, and Libassa Ecolodge, and described Liberia as a country with “immense tourism promise”.

Ambassador Verma also noted significant progress in broader India-Liberia relations, citing a 54 percent growth in bilateral trade to approximately US$396 million in 2024–2025, alongside expanded visa facilitation and growing participation of Liberians in Indian training and scholarship programs.

Liberia Positions Tourism as a Strategic Growth Sector

Delivering the keynote address, Princess Eva Cooper, Director-General of the Liberia National Tourism Authority (LNTA), described tourism as a “transformational economic engine” capable of generating jobs, strengthening national identity, and reshaping Liberia’s global image.

She outlined Liberia’s tourism assets, including its 550-kilometer coastline, Sapo National Park, Mount Nimba, Providence Island, and historic landmarks such as the Cape Mesurado Lighthouse. While acknowledging challenges such as infrastructure gaps and lingering post-conflict perceptions, Cooper emphasized Liberia’s resilience and hospitality as competitive advantages.

As part of a proposed framework for India-Liberia tourism cooperation, Cooper called for:

  • Improved air connectivity and regional hub access
  • Streamlined visa processes for Liberian travelers to India
  • Joint cultural festivals and exchange programs
  • Indian investment in hospitality, healthcare, and eco-tourism infrastructure
  • Capacity-building and professional training for Liberia’s tourism workforce

“Tourism is more than an industry; it is a bridge between peoples and a pathway to shared prosperity,” she said, urging Indian investors to view Liberia not only as a destination, but as an opportunity for long-term partnership.

Private Sector, Medical Tourism Take Center Stage

The seminar also highlighted medical tourism as a key area of cooperation, drawing on India’s global leadership in affordable, high-quality healthcare.

Mr. Natt Bayjay, Deputy Minister for Technical Services at the Ministry of Information, Cultural Affairs and Tourism, shared personal experiences of medical treatment in India, describing the country’s healthcare tourism sector as “world-class in quality and cost efficiency.” He praised the Indian Embassy for expanding access to training opportunities for Liberians, noting that more than 150 Liberians have benefited from Indian-sponsored programs in just over a year.

Meanwhile, O. Natty B. Davis, President of the Liberia Chamber of Commerce, stressed tourism’s superior job-creation potential compared to Liberia’s extractive industries. He pointed out that while extractive exports generate over US$1 billion annually, they employ relatively few Liberians, whereas tourism retains up to 85 percent of spending within local economies and supports broad-based employment.

Davis reaffirmed the Chamber’s support for tourism-led diversification, emphasizing that sustainable tourism could help correct Liberia’s structural economic imbalance.

Indian Ambassador Manoj Bihari Verma presenting a bouquet of flowers to Ms. Princess Eva Cooper, Director-General, Liberia National Tourism Authority during the India-Liberia Tourism Seminar

Toward a People-Centered Partnership

Participants agreed that tourism cooperation offers a practical pathway for deepening India-Liberia relations beyond diplomacy, fostering cultural exchange, business partnerships, and mutual understanding.

The seminar — the third of its kind since the establishment of India’s resident mission in Liberia in 2021 — concluded with renewed commitments to collaboration among governments, the private sector, and development stakeholders. Organizers expressed optimism that future engagements would translate dialogue into tangible investments, skills transfer, and increased travel flows between the two countries.

As Ambassador Verma noted, tourism remains one of the most effective tools for bringing nations closer — “one flight, one story, and one shared experience at a time.”